CNet reports that Bug Labs have sold out until May. And it’s succeeding not just with “hobbyists and tinkerers”, but also with “corporations looking for less-expensive alternatives to custom devices”.

The beauty of Bug Labs, in my opinion, is this. It’s a tool that is inherently personal. It gives the user freedom to choose how they want to use it. By its very nature, it is customized, tailored to their own needs and wants.

When you provide a personal, customized solution – like Bug Labs has – you’re really likely to succeed.

It’s no longer about generic tools and services. It’s not about the mass anymore. It’s about the individual. It’s about being personal.

How can you make your product – or whatever you’re selling – more personal?