Seth Godin has a good write-up about his view on Steve Jobs.

Jobs doesn’t care about his legacy or making more money. He’s addicted to Rifting–he process of fixing problems, of leaping from one broken market to another. Why would he stop?

blog it

Some people tend to think that visionaries like Jobs do it for the success or money. I highly doubt that. They do it because they are passionate about it. And that’s why he’s been so successful.

What about you? Are you into rifting?